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Going Downhill

Going Downhill.

English
idiom

Getting worse or declining.

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What it means...

Getting worse and worse as time passes.

When something is going downhill, its quality or condition keeps dropping.

The longer it goes on, the harder it is to turn around.

Use it when…

  • When a business, relationship, or health situation is getting progressively worse
  • When someone's performance or behavior has been declining over time
  • When describing a situation that seemed fine but has started to slip

Don’t confuse with...

Wrong icon

"Going South"

—

Going wrong or failing — going downhill implies a gradual decline; going south can be more sudden

Wrong icon

"On the Decline"

—

More formal — going downhill feels more colloquial and suggests a visible, observable slide

Correct icon

"Going Downhill"

—

Gradually worsening or deteriorating in quality, condition, or performance

Where you’ll hear it

You’ll hear the "Going Downhill" idiom in real life — at work, in relationships, or in the media.

Work & Business

Office Conversations

The product's reviews have been going downhill since the last update shipped.

Relationships & Social Life

Friends

Their relationship has been going downhill since they moved in together — the cracks are showing.

Media & Everyday Life

TV Shows / Movies

The whole operation has been going downhill since the founder left. Someone needs to step up.

Use it like this

Here’s how to use "Going Downhill" idiom naturally in real conversations, with real examples.

Work & Business

Meetings

Boss

Customer satisfaction scores are dropping for the third quarter in a row.

You

It's been going downhill since we changed the support process. We need to revisit that decision.

Relationships

Honest conversations

Friend

I'm worried about my dad. He seems different lately.

You

I've noticed too. Things seem to be going downhill slowly. Have you spoken to his doctor?

Everyday Conversations

Storytelling

Friend

When did you realize the restaurant was in trouble?

You

Gradually. Tables emptying earlier, fewer bookings. By the time we admitted it was going downhill, it was too late.

Last updated:
October 4, 2026

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